What Effects Conversion Rate on an Ecommerce Site?

This is a quick post to try to layout everything that effects the conversion rate within an ecommerce website.  There are a lot of moving pieces and often times retailers think that conversion rate is a facet of marketing, I’m … Continue Reading

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Being Better Than Popups While Still Capturing Emails

The popup is getting old.  Let’s face it. We all hate the execution, but have enjoyed the results.  It’s hard to argue with how effective the modal popup has been the past few years. We’ve seen retailers with good offers … Continue Reading

B2B – Business to Business Ecommerce Features in Magento 2.0 to Accelerate Your Ecommerce Growth

Business to Business ecommerce is a rising trend.  More businesses are moving more of their spend through digital means.  Services like Fundbox, Quickbooks Online, Cloud ERPs and Online Bank Bill Payment are training organizations to digitize their business.  With that … Continue Reading

How to Get Creative With Funding Your Ecommerce Re-platform Project – Full Scale Expertise at it’s best

Each year I run into 20 to 30 retailers that are trying to re-platform their e-commerce websites but lack the funds to start the project.   At Accelerate we try to be creative with finding ways to uncover missing revenue, or … Continue Reading

Uncovering Revenue Opportunities for Ecommerce Retailers: How to quickly assess analytics to identify new strategies and tactics

This post uncovers how I think about any retail business to uncover immediate revenue growth opportunities. I’ve found over the past 13 years that most of our competitors are just not great at the basics, or they are great in … Continue Reading

The Best Web Design Approach for Results and Some Cool Tools

Web design continues to change.  Processes from designer to designer are different and continue to become more varied.  So how do you know what the best approach is for designing your next company website? Well here are some tips, strategies, … Continue Reading